Virgin Media users who are subscribed to Sky Entertainment channels are in for a treat as Sky Atlantic will be added for free starting next month. This update will be available to Virgin TV 360 and Stream box customers, with the new channels becoming accessible on screens from April 1.
To enjoy Sky Atlantic programming, customers simply need to tune in to channel 111 on the Virgin TV platform. Additionally, the content will be available on-demand and through the Virgin TV Go service.
David Bouchier, Chief TV and Entertainment Officer at Virgin Media O2, expressed the company’s commitment to providing exceptional entertainment value by offering Sky Atlantic to over a million Virgin TV customers at no extra cost.
In related news, Sky has introduced a new Ultimate TV plan, priced at £24, which includes premium channels like Disney+, Netflix, Hayu, and the upcoming HBO Max app. This comprehensive package will be accessible on Sky Glass, Sky Stream, and Sky Q platforms.
Sophia Ahmad, Sky’s Chief Consumer Officer, described the new plan as the beginning of a “new era” for Sky and NOW, combining Sky, Netflix, Disney+, HBO Max, and Hayu into a single subscription for viewers to enjoy.